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BAHRAIN AIR APPOINTS O2 AS ITS REGIONAL MARKETING PARTNER
O2 just recently received news that they have been elected as the regional communications agency for Bahrain Air! Bahrain Air is an up and coming airline that offers flights to fifteen key destinations at economic rates.
Winning Bahrain Air is huge success for O2, especially given the financial crisis that is affecting the globe. There has never been a more crucial time for marketing agencies to diversify, which is exactly what O2 has done. O2 will provide Bahrain Air with PR and Marketing Communications support, helping them establish a solid reputation in the region and attain global success.
Winning a commercial airline account has opened up a brand new perspective for O2. The airline industry is currently experiencing cutthroat competition with the introduction of new competitive airlines, last minute ticket sales, online services, etc. It is now O2’s mission to come up with a winning strategy to give Bahrain Air the edge it needs to boost ticket sales and successfully reposition it in the market.
The attainment of the Bahrain Air account is truly a victory, and mutually beneficial for both of us. O2 understands what it’s like to start small and take off, with the vision of ultimately going global! Many parallels can be drawn between Bahrain Air and O2, we are both small companies backed by a young talented team with a unified global vision.
What better way to realise our global vision than to align with an airline? Bahrain Air actually has the capacity to literally take off and go global! What a promising analogy!
Here’s to going global with Bahrain Air!
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