Developing creative campaigns, launching new services and planning for the best whilst preparing for the worst, pretty much sums up O2 Marketing Communications. With two new prestigious clients, Al Qasba and Al Ain Dairy recently selecting O2 Marketing Communications as their partner, signs of healthy growth for 2009 are already evident reinforcing the notion that young and dynamic companies are the future of the PR and marketing industry.

ABOUT AL QASBA - Positioned as a prime tourist destination in UAE’s cultural capital, Al Sharjah, Al Qasba is continuously strengthening its efforts to reinforce the tourism industry in an emirate already known for its cultural diversity, liveliness and vibrancy. Since its opening in 2004, the vibrant venue offers families, residents and visitors an unparalleled entertainment option. Al Qasba has recently celebrated the 4th year anniversary of the state-of- the- art ‘Etisalat - Eye of the Emirates’ wheel; the 60 meters high wheel which has become a major attraction for local and regional tourists and is now considered a famous landmark that differentiates the Northern Emirate.

ABOUT Al AIN DAIRY – As the first established dairy farm in the UAE, Al Ain Dairy is considered today as the pioneer in the UAE’s dairy farm industry. Having heavily invested in its production phases and owning three cow farms and one camel farm, the company has developed its technological and medical approach to guarantee top quality, 100% healthy dairy products. Worldwide technology including high speed packaging machines, accurate bacteria testing machines and well equipped labs, has been a key factor in positioning Al Ain Dairy as a first choice for customers in the competitive market. Throughout all aspects of its operations, Al Ain Dairy strives for total excellence and quality management in manufacturing the highest quality local dairy products. From gaining HACCP certification in recognition of meeting the highest international standards of product hygiene and safety, to implementing a comprehensive corporate social responsibility program, Al Ain Dairy is committed to inspiring the highest levels of consumer confidence in its products and services.

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In less than 9 months, O2 Abu Dhabi has managed to Quadruple its number of employees from 2 employees in October 2008 to 8 Employees in June 2009 as a result of the sustainable growth they are enjoying in the office

This is a token of appreciation from aswaaq to O2  for the good work

Big thanks to aswaaq for uplifting, Bravo O2 team keep rocking

Hi everyone

This is a category for all of us to add work that we are proud of, whether is be from the creative department, client servicing, O2PR, O2i or anything that we think is cool and worth sharing.

for example, jose you can post your centre of documentation campaign here. Gordon, the amwaj stuff, nouha you can add the emiratization ads you did

its a great way to see what other teams are working on and to get inspired from work done in O2 and / or the world!

enjoy it and keep posting WOOOOW stuff!

O2 Marketing Communications organization and participation of
the Global Entrepreneur Week in Middle East (Bahrain)

On 16th to 18th November 2008

O2 participated in “Leaders in Dubai” DWTC

[View with PicLens]

Welcome to O2BLOG

The O2NETWORK is the conglomerate company of O2MARKETINGCOMMUNICATIONS (O2MC),  O2PUBLICRELATIONS (O2PR),  andO2iNTERACTIVE (O2i).  From advertising to public relations, marketing consultancy to interactive digital media, O2 is renowned for its customized communications strategies rooted in extensive market research that yield compelling, successful solutions.  O2MC is one of the leading marketing communications agencies in the Gulf, and the first independent regional network with global reach.

Established to fill the gap in the Middle East’s communication industry, O2 stands apart from traditional practices in the region because of its progressive, research-oriented approach and its collaborative, open dialogue with clients.  Because of this direct approach and creative ingenuity, O2 has made the competition irrelevant, earning several prestigious titles in the field, and an award-winning reputation. 

O2 was distinguished as “Best Marketing Business” by H.H. Sheikh Mohammed Bin Rashed Al Maktoum, at the Young Business Leaders Awards, and successively named “Best PR Agency” in both 2007 and 2008 by the Arabian Property Awards, the industry’s most prestigious awards programme sponsored by CNBC.  O2 was also honoured for its website development at the 2008 CNBC Property Awards, earning the title “Best Website”.        

Today the success of any organization depends on how effectively it communicates with its target audiences.  Effective communications goes well beyond simply enhancing corporate reputation and building brand equity. At O2, we help our clients identify and understand their audiences to reach their desired objectives.

In a world where consumers shape the marketplace, marketers need more than just good C and publicity to drive profitable growth; businesses need to be able to identify WHATTHEMARKETWANTS in order to deliver responsive solutions.  They need to engage consumers in the development of the communications process.  Marketers must find fresh and innovative ways to effectively penetrate the market to communicate with the target audience who are relentlessly bombarded with media.  By presenting a distinctive and persuasive message and disseminating it through strategically selected channels, marketers can bypass the media noise, successfully communicate the message, and achieve their clients’ objectives.