The O2NETWORK is the conglomerate company of O2MARKETINGCOMMUNICATIONS (O2MC), O2PUCLICRELATIONS (O2PR), and O2iNTERACTIVE (O2i).  From advertising to public relations, marketing consultancy to interactive digital media, O2 is renowned for its customized communications strategies rooted in extensive market research that yield compelling, successful solutions.  O2MC is one of the leading marketing communications agencies in the Gulf, and the first independent regional network with global reach.

Established to fill the gap in the Middle East’s communication industry, O2 stands apart from traditional practices in the region because of its progressive, research-oriented approach and its collaborative, open dialogue with clients.  Because of this direct approach and creative ingenuity, O2 has made the competition irrelevant, earning several prestigious titles in the field, and an award-winning reputation.

O2 was distinguished as “Best Marketing Business” by H.H. Sheikh Mohammed Bin Rashed Al Maktoum, at the Young Business Leaders Awards, and successively named “Best PR Agency” in both 2007 and 2008 by the Arabian Property Awards, the industry’s most prestigious awards programme sponsored by CNBC.  O2 was also honoured for its website development at the 2008 CNBC Property Awards, earning the title “Best Website”.

Today the success of any organization depends on how effectively it communicates with its target audiences.  Effective communications goes well beyond simply enhancing corporate reputation and building brand equity. At O2, we help our clients identify and understand their audiences to reach their desired objectives.

In a world where consumers shape the marketplace, marketers need more than just good advertising and publicity to drive profitable growth; businesses need to be able to identify WHATTHEMARKETWANTS in order to deliver responsive solutions.  They need to engage consumers in the development of the communications process.  Marketers must find fresh and innovative ways to effectively penetrate the market to communicate with the target audience who are relentlessly bombarded with media.  By presenting a distinctive and persuasive message and disseminating it through strategically selected channels, marketers can bypass the media noise, successfully communicate the message, and achieve their clients’ objectives.